AM becomes sponsor of football team AM
AM is the new sponsor of and namegiver of a Dutch football team, previously known as KJ '15. The team is participates in the Archicup league in Amsterdam.
To make a positive contribution, AM chose global NGO KLABU as a partner to create the new jerseys. Part of the profit generated by our collaboration with KLABU is allocated to fund their work with refugee communities to construct clubhouses that function as centers for play, entrepreneurship, good health, and education.
Luc de Boer, AM's founder and PR director, is thrilled to have the chance to combine two of our interests at AM: football and social projects.
Supporting a team while supporting play for people who struggle through an institution such as KLABU brings a smile on our faces. We hope to inspire others to do the same."
If you have an interest in supporting KLABU, check out their website and join them in supporting refugees through the transformative power of sport.