BuyBay revolutionizes recommerce and boosts Contorion’s profitability and sustainability
New software enables businesses to process and resell returned goods and overstock from any warehouse to drive circular economy
Leading German e-tailer, Contorion implemented BuyBay’s recommerce software in one of Fiege’s multi-user centers in Germany. In the first month, Contorion prolonged 5.000 product lives, tripled their recommerce profits, and reduced CO2 emissions by 70% compared to the industry standard.
European recommerce expert, BuyBay, expands its offerings with a SaaS product launch to enable businesses to process and resell overstock and returned goods from any warehouse.
It helps businesses to improve profitability, streamlines operations, and extends product lifespans through optimal routing, granular grading, and automated reselling on +20 online marketplaces.
Amsterdam, The Netherlands, 16 May 2024 – Today, BuyBay, the European recommerce expert, introduces new software. It allows businesses to maximize the resale value of returns and overstock and drive sustainability through routing smartly and grading consistently, from any warehouse. Contorion, a leading German e-tailer, and its third-party logistics provider (3PL), Fiege, tripled its recommerce profits within the first month following the software implementation at Fiege’s multi-user center in Greven-Reckenfeld.
In the last eight years, BuyBay has been developing and using its recommerce software in its grading center. It serves the largest e-commerce players in Europe. BuyBay now allows businesses to use this technology from any warehouse, enabling them to increase profits of returns and overstock while minimizing environmental impact.
Recommerce software that automatically sells on marketplaces and drives sustainability
Due to the different conditions, each returned product is seen as unique by BuyBay. The software strategically selects the optimal destination for each item ranging from BuyBay’s connected recommerce marketplaces, the partner’s own sales channels, or BuyBay’s exclusive buyer network of over 1,000 partners. If needed it also considers repair or recycling options. By factoring in costs and profit margins, the software ensures maximum product lifespans while maintaining cost-effectiveness. This approach stands out from the current industry norm, offering partners the opportunity to seamlessly integrate their existing sales channels with other recommerce marketplaces.
Machiel Tiddens, CEO of BuyBay: “At BuyBay, our mission is to establish a more profitable and sustainable approach to reselling returns and overstock, prolonging product lives. With our new recommerce software operated from our client's warehouses, we empower them to extend the lifespan of every product and connect them with new satisfied customers. BuyBay looks forward to collaborating with more businesses to advance the circular economy in Europe. We believe that collective participation is essential for its success.”
Contorion tripled recommerce profits
In March 2024, a leading German e-tailer, Contorion, implemented BuyBay’s recommerce software at one of Fiege's warehouses in Germany. This implementation empowers Fiege to optimize its operations through efficient routing and consistent grading, while automating the resale of returns and overstock across 20 marketplaces for Contorion.
During the initial month of implementation, Contorion achieved significant milestones. They recovered up to 80% of the original product value, and tripled recommerce profits compared to the industry standard. Additionally, Contorion extended the lifespans of 5,000 products and gained access to five new recommerce marketplaces across three new countries: France, the Netherlands, and Belgium, in addition to Germany. Furthermore, BuyBay helped Contorion prevent 5.5 tonnes of CO2 emissions, which is equivalent to a 70% reduction compared to the industry standard.
“I'm thrilled with the impact BuyBay's recommerce software has had on our operations,” says Lucie Egermaier, Senior Logistics Manager at Contorion. “We've enhanced profitability and sustainability with its help. It has empowered us to tackle diverse product ranges, minimize transportation costs and emissions, and access new recommerce markets, driving our success in the competitive e-commerce landscape.” Justus Volmary, Head of Returns and Quality at Fiege’s warehouse in Greven-Reckenfeld, adds, “The integration of BuyBay’s recommerce software was seamless, and the software is user-friendly and intuitive. The customized workflow helps us grade more efficiently and precisely, even with a wide product range.” Through this collaboration, Contorion is well-positioned to thrive in the recommerce landscape, maximizing profitability while minimizing environmental impact.
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