Farm Frites chooses MakerStreet as digital partner for new global platform

Amsterdam, 19 June 2023 - Agency collective MakerStreet is going to work for Farm Frites after an extensive international pitch process. The producer of potato products -active in more than 100 countries- has assigned MakerStreet the redesign and build of its global platform for 25 markets.

Farm Frites has entered into a multi-year strategic partnership with MakerStreet, aiming to accelerate its digital transformation and strengthen Farm Frites' online presence. The new platform should showcase the different product offerings, which vary from country to country, and also start generating leads.

As a full specialism agency, MakerStreet will help Farm Frites from different specialisms and areas of expertise, for example, in addition to designing and building the global platform, its work includes a marketing strategy. The collective of 18 agencies will cooperate to produce content for Farm Frites.

Sander van der Linden, Global Marketing Director at Farm Frites commented: "After a careful selection process, we have chosen MakerStreet as our new digital partner. MakerStreet's pragmatic approach, entrepreneurial spirit and impressive portfolio convinced us."

Jasper Olieroock, managing partner at MakerStreet, added: "Farm Frites choice of MakerStreet confirms our strong proposition as a full specialism agency. As a collective with multiple specialisms in our street, we are excellently positioned to support Farm Frites in increasing their online visibility and growing their business."

NewsLuc de Boer