Ongoing PR

Build lasting visibility and reputation through consistent media presence.

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Keep your brand visible and credible all year round. Our ongoing PR support — also known as a press office — ensures continuous media attention, relationship-building with journalists, and consistent storytelling that strengthens your brand reputation. We combine strategic planning with hands-on execution, monitoring trends, and responding to opportunities as they arise. Whether you’re launching new products or maintaining visibility between campaigns, Ongoing PR keeps your story active across media channels in the Netherlands and beyond.

What it delivers

  1. Consistent Media Presence
    Keep your brand visible through ongoing media relations and proactive story pitching. Regular outreach keeps your name top-of-mind with journalists and industry publications.

  2. Stronger Brand Reputation
    Build and maintain credibility through earned coverage, expert commentary, and consistent messaging that reinforces your positioning across channels.

  3. Strategic Story Planning
    Monitor market trends I align press activity with your brand calendar, ensuring timely and relevant communication that drives long-term visibility.

  4. Integrated Reporting & Insights
    Measure impact through monthly media monitoring, sentiment analysis, and performance insights — turning visibility into actionable data.

How it works

  1. Define & Align
    We start with a short strategy session to define your key messages, audiences, and media priorities. This forms the foundation for your ongoing press office plan.

  2. Create & Pitch
    Each month, we develop story angles, press materials, and tailored media lists — ensuring that every outreach is relevant, timely, and aligned with your goals.

  3. Monitor & Report
    Media results are tracked and evaluated continuously. You receive transparent reporting on reach, sentiment, and opportunities to adjust strategy for stronger results.

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FAQ

  • It takes some time to build momentum and get into features of papers and magazines. Most clients choose a 6- or 12-month collaboration to maintain consistent visibility and media relationships.t goes here

  • A campaign creates a spike in visibility; an ongoing press office ensures continuous momentum and relevance.es here.

  • Yes. I collaborate with trusted local experts across Europe and North America to manage multilingual press outreach and local market adaptation.t goes here

  • Absolutely. I align press activities with your marketing calendar, ensuring a unified brand voice and maximising earned and owned media results